The term ‘social media’ was first coined in the early 2000s when social networking sites like Friendster and Myspace gained popularity. Since then, social media has evolved into a powerful marketing strategy tool that businesses can use to connect with their existing and new audiences. Here we will discuss about TOP TEN social Media’s Growth for last five Years. Let’s have a eye on the meaning of social media platform.
What are the characteristics of a social media platform?
The essential elements of social media platforms include:
- User-generated content means that users can create and post content, either text, image or video.
- Sharing and commenting features including engagement metrics, such as likes and shares and the ability to engage in online conversation with others on the platform.
- Real-time communication and engagement.
- Data analytics and insights which show how well marketing campaigns and efforts are performing, and how they can be optimized to improve.
- Mobile accessibility because users engage with social media platforms from their phones.
Social media platforms refer to online platforms and tools that allow people to create, share, and exchange information and content with others. Examples of social media platforms include Facebook, Instagram, LinkedIn, Twitter, and TikTok.
Here we will discuss about TOP TEN social Media’s Growth for last five Years.
1. OnlyFans :
5-year search growth: 3,100%
Search growth status: Exploding
Search Volume (US): 16,600,000
Search Volume (Global): 40,900,000
Description: Onlyfans is a “subscription social platform” based in London. The site boasts over 190 million registered users with 1.6 million content creators.
2. Discord :
5-year search growth: 225%
Search growth status: Regular
Search Volume (US): 11,100,000
Search Volume (Global): 39,200,000
Description: Discord is a text and voice chat platform that’s popular in gaming communities. Users can join different communities (called “servers”) which are similar to subreddits in that they’re designed for people seeking to discuss specific topics.
3. TikTok :
5-year search growth: 1,925%
Search growth status: Exploding
Search Volume (US): 9,140,000
Search Volume (Global): 73,200,000
Description: TikTok is a now-mainstream short video-sharing platform owned by China-based ByteDance. The platform has grown tremendously since its release in 2016 and has now amassed over 1 billion users.
4. Facebook Marketplace :
5-year search growth: 488%
Search growth status: Exploding
Search Volume (US): 9,140,000
Search Volume (Global): 14,200,000
Description: Facebook Marketplace is a peer-to-peer marketplace similar to eBay and Craigslist. Facebook has around 3 billion monthly active users and the addition of its marketplace allows those users to discover, buy, and sell products to one another.
5. Canva :
5-year search growth: 1,517%
Search growth status: Exploding
Search Volume (US): 11,100,000
Search Volume (Global): 95,400,000
Description: Canva is an online graphic design platform aimed at non-designers. This easy-to-use tool has a simple drag-and-drop interface with over 300,000 pre-made templates.
6. Seznam :
5-year search growth: -6%
Search growth status: Regular
Search Volume (US): 40,500
Search Volume (Global): 31,700,000
Description: Seznam is the second largest search engine and web portal in the Czech Republic, behind Google. The platform also offers other internet services like email, travel, sports, news, and weather.
7. WhatsApp :
5-year search growth: 180%
Search growth status: Exploding
Search Volume (US): 2,700,000
Search Volume (Global): 118,000,000
Description: WhatsApp is a massively-popular text and VoIP mobile app owned and operated by parent company Meta. WhatsApp currently has over 2.5 billion users who, on average, send out 100+ billion messages a day.
8. Yandex :
5-year search growth: 233%
Search growth status: Peaked
Search Volume (US): 1,500,000
Search Volume (Global): 177,300,000
Description: Founded 25 years ago, Yandex is a multinational search engine focused on the Russian-speaking market. Like Google, Yandex features a number of non-search features like e-commerce, maps/navigation, and a number of mobile apps.
9. Flipkart :
5-year search growth: 51%
Search growth status: Regular
Search Volume (US): 135,000
Search Volume (Global): 69,300,000
Description: Flipkart is an e-commerce site based in Bangalore, India. Like Amazon, Flipkart began as an online book store. But quickly expanded into consumer electronics, fashion, home essentials, groceries, and lifestyle products. The success of the company soon caught the attention of the large conglomerate retailer Walmart, who acquired a controlling stake in the company in 2018 for $15 billion.
10. DpBOSS :
5-year search growth: 109%
Search growth status: Exploding
Search Volume (US): 14,800
Search Volume (Global): 46,000,000
Description: DpBOSS is an India-based gambling platform. Although offline gambling has been illegal in India since the British government introduced the Public Gaming Act in 1867, online gambling is legal. This has drawn quite a crowd and users can participate in the Satta Matka game on this platform.
Conclusion
This concludes our list of the top 100 keywords searched globally and in the US.
There is a common theme among many of the most popular Google searches: most tend to be fairly tech-related (YouTube, Twitch, Netflix etc.). Additionally, most are so-called “navigational” searches that are meant to help someone find a specific website (“Yahoo”, “Fox News” etc.).
This list will continue to be updated on a monthly basis to include updated data and potentially new keywords.